Wesgro launches the international Never-ending Tourists campaign to promote the Western Cape
Wesgro (DiscoverCTWC) and the Western Cape Government have launched an exciting campaign series called Never-ending Tourists to attract new and returning visitors to the region.
The campaign, featuring a series of ex-pats who visited South Africa and have never left – the never-ending tourists – addresses the global desire for travel, wellbeing, and wide-open spaces.
The first video in the current series (below) features three UK ex-pats who entice viewers to ‘Get in a Good Space’.
“What continues to stand out about the series is that the destination truly does positively impact your overall wellbeing through the breadth and depth of experiences on offer in our wide-open spaces. From connecting with nature to world-class food and wine offerings, the series is an authentic rally cry of ex-pat voices who advocate for the abundance of unique and affordable experiences within the region. Speaking directly to their fellow countrymen with ‘insider info’ – each ex-pat reveals their own list of life-changing, purposeful travel moments,” says Wrenelle Stander, Wesgro CEO.